Day 2 of 12 "Intent-mas for your Business"

The speaker discusses the importance of being intentional in business and introduces a 10-step buyer process. Having a process sets one up for success and creates a partnership between the buyer and the agent. The speaker's favorite question is about the funnel, which helps explain the decision-making process. The most skipped part of the process is the two-piece paper exercise, which involves determining the buyer's needs and wants. Clarifying decisions allows people to make informed choices. Having a process and utilizing it leads to consistency, a positive experience, referrals, and meeting expectations. The speaker ends by encouraging listeners to go get a listing. All right. Welcome to day two of intentness for your business. I sure hoped you liked day one tip, which was open more doors in 2024 with a business plan. Be intentional with your business, not on accident. So how do we be more intentional with our business? And that is with a 10 step buyer process. So here at Global Banker Real Estate Group, we have a 10 step buyer process for you, and we're going to attach it here to this post. But, Tyler, what is one of your favorite questions on this? And second part to my question to you is, why should we even have a buyer process? All right. You know, having a process, especially in today's day and age, just sets yourself up for success. It really creates that partnership between the buyer and you, the agent. And it allows you to make the transaction go as smooth as possible and help them make the best real estate decision possible. Oh, I love that. Everybody kind of knows the game they're in. Yep. If there is a process. Agreed. And now you asked, what's my favorite question? What is your favorite question? Oh, man. You know, my favorite question, and it's kind of funny because we did demonstrate this in a previous sales meeting, is the dreaded funnel. Oh, funnel. F-U-N. It's fun. It's fun. It's a funnel. It's not a uterus that I apparently got called to join downstairs on the board, but it is a funnel. Yeah. And it does nothing more than explain the process, taking every single listing that's out there for sale by owner. Zillow, realtor.com, homes that you find, and funnels them down into how they make their decision. And it really smooths out the process, and you can try to gamify it to make it your own unique experience. I like that. Excellent. So now that we asked what is your favorite question and why it's good to have a process, what is the most dreaded part of doing this? You know, I don't know that it's the most dreaded part. I think it's one of the most skipped parts, is the two pieces of paper exercise. Okay. And that's where you ask people, you know, what are their – what do they need for the house and what do they want? And then after they have that information, kind of highlighting or starring what the three most important things are. If you have a husband, wife, or a couple situation, asking both sides, that is important, because sometimes they don't even know they might not agree. That's important for us to know so we can help, you know, help them make that decision and also have that discussion up front about, hey, Mr. Husband, you might have to kick that four-car garage out because it's not in our budget. Yeah. So one of my most favorite things, and I believe this is your quote, is we control the process and they control the – Decisions. And if you do your two-step paper process here, that helps illuminate that. Correct. Excellent. And I think we skip it because we assume. You know, we assume – we listen one time of, hey, what do you want in a house? We hear it from one side and we write it down. Yep. And we think we're good. A lot of times there's more things that come out, and if you go through that little simple process, you'll drag more information out to help you find that home for them. So you're saying that giving clarity to a decision allows people to make it. Make a decision. Make it. All right. A wise man once said that. I believe his name is Peter Parnik. I love Peter Parnik. Great. Well, that is our tip for today, the 10-step buyer process, have a process and use it. That also plays into when you have a process and you utilize it, consistency, that plays into the what, the experience, right? What is the Tyler Jedwabne experience? What is the Marcy Shane experience? Now that leads to referrals and that leads to expectations that can be met. So, all right. Hey, what's it a great day for? It's a great day to go get a listing.