The Power of Authenticity (1)

The speaker discusses the importance of authenticity in making life decisions, such as starting a business or pursuing relationships. They highlight the internal struggle between the ego's doubts and the need to know oneself. They believe that approaching these decisions from a place of authenticity can eliminate fear and lead to success. Authenticity is seen as a powerful tool in how others perceive us and can give us the courage to make choices for success. One of the things about when you look at a life where you don't truly know who you are, you know, you have this hesitation to move forward with things, I'm thinking in terms of business opportunities or big life decisions, sometimes relationships, career moves, and I think part of that's just the ego wanting to kick you in your little box, telling you you're not worthy. But in a sense, another part of it was an authentic concern because it didn't really know who I was. So if I was starting up a business, is it for the right motivations? Is it to be authentic and to find my true self, or is it driven by some kind of ego desire? And I think that's the power of authenticity, whether it's approaching a client in an M&A thing, doing a property development, starting a business, making them move romantically. From doing it from a place of my heart, from my authentic self, if the whole thing is integrated into who I am, then I lose all that fear and just step into it. And people will see that. People will see that authenticity and that realness and that spirit, and that will lead to success. So I think there's a lot of power in authenticity, both within ourselves and in how we project out onto everybody else and how they view us, and I think that gives us the courage to make decisions just to be successful.