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Lauren Sexton is hosting a business chat on business branding. They will discuss building a business brand and establishing an online presence. Aaron King, the owner of FitClinic, a gym and exercise service provider, is a guest. Aaron has participated in previous business chats on Private Clients and Business Models and Establishing and Growing an Online Business. Hello everyone and welcome to today's business chat on business branding. I'm your host, Lauren Sexton, a Member Development Advisor here at ESSA. In today's business chat we'll be discussing how to build a business brand and how to establish a strong online presence. Joining us today is Aaron King, the owner of FitClinic, a successful gym and exercise physiology service provider in Preston, NSW. Aaron has joined ESSA for several business chats including Private Clients and Business Models and Establishing and Growing an Online Business.