Acitivities

During the 2023 season of emergency preparedness and response, Butterfly Effect had a productive year. They traveled 10,000 kilometers and worked the equivalent of 24 weeks in emergency operation centers. They successfully evacuated 12,000 residents and engaged in 49 public events, having over 1,000 conversations with residents. They also provided 9,000 KN95 masks to residents, almost one for each person in the region. They created 2,600 videos and photos and had 1,300 spokesperson mentions in just one month. In a short period of two weeks, they managed to reverse negative media coverage to positive. Additionally, they wrote or reviewed over 1 million words and most importantly, no lives were lost. Here are some quick stats Butterfly Effect communications activities during 2023 season of emergency preparedness and response. 10,000 kilometers traveled. The equivalent of 24 weeks worked in emergency operation centers. 12,000 residents evacuated. 49 public engagement events where we had over 1,000 conversations with residents. 9,000 KN95 masks given to residents, nearly a mask for every person in that region. 2,600 videos and photos. 1,300 spokesperson mentions in one month. Reverse media coverage from significantly negative to positive in just two weeks. Over 1 million words written or reviewed. Zero lives lost. Now, back to the podcast.