The speaker addresses the fears that arise when making big life decisions, especially financial investments. They explain that our brains are wired to resist change and prioritize safety. They highlight the importance of distinguishing between intuition and fear when making decisions. The speaker shares their own experiences of pain, doubt, and failure in building a business, emphasizing that growth and healing are part of the journey. They express gratitude for the healing and transformation that entrepreneurship brings. They assure the listener that the pain is temporary and worth it, as it leads to becoming who they are meant to be. The speaker then discusses the common fears associated with financial investments in business growth and encourages the listener to confront and overcome them.
I wanted to take a minute and just share something with you. I know that whenever we're about to make a big decision in life, especially one that has the power to actually change our life, especially a decision that has the power to really shift things for us. All of our fears come up, right? And all of our fears come up because fundamentally, biologically, like literally at the biological level, our brains are designed to want to maintain the status quo.
Our brains are designed to want to keep us safe, right? That's literally what our brains are designed to do. And so when you're about to make an investment, right, especially a big investment, especially one that is going to require you to to really do some internal work and internal shifting and changing to be able to create the external reality that you want to see, your brain is going to try to put up every red flag there is, right? Like your brain is going to try to really create a sense of fear.
And it's just doing that to protect you. And it's just doing its job, right? Because you're trying to shake the status quo, right? And that feels wobbly, that feels unsafe. And when this happens, it actually makes it really difficult to be able to tell the difference between intuition and fear. So I want to talk a little bit about that. And then I want to just really address some of the most common fears that I see come up with people who are about to make a big financial investment, especially in something like Launch Your Legacy.
And also just some of the fears that have come up in my own journey before I've made a big financial investment. And I really want to just help you just give you some extra perspectives and extra things that might just help you really start to draw that line between what is fear and what is your intuition telling you, because my aim is that if you do decide to happen to launch your Launch Your Legacy, you hop in not without fear.
I really believe that that's healthy and normal and that you're probably still going to have some fear, but that you feel clear that your intuition is calling you to do this and that you feel confident in your decision and that you feel like you can hear that it's it's a yes for you, even if there is fear for you alongside. So that's really what the purpose of this recording is, is really just to help you start to differentiate between what's fear and what is my intuition actually calling me to do in terms of what's right for you.
And I and I just really believe and trust that you are capable of hearing your intuition. It just sometimes is like muddied and clouded with fear when we're right at the finish line. And that also your intuition is telling you something clear. It is telling you yes or no. It is telling you what is right for you. And ultimately, fear, just because fear is there, does not mean it's a no. Fear simply means you're invested in the outcome.
Fear simply means that you care about making the right decision for yourself. Fear simply cares that you're interested. It doesn't mean yes and it doesn't mean no. And so we want to address all the fears so that you can clearly hear what your intuition is telling you in terms of yes or no. So before we dive into some of those fears, there's something else that I just wanted to share with you, which is that man, building a business is I'm just going to say it.
It can be very painful. And I just want you to know that I am somebody who it's been quite painful for. And I say that for a reason. I'm going to tell you why. Right. But it's been a part like it's been there's been I've experienced so much pain over the last five or six years. And I share that to to tell you that, like, I understand, I, you know, as much as any of us can ever understand the pain that another person is going through, like I've felt the pain of not trusting myself.
I've felt the pain of not believing in myself. I've felt the pain of doubting myself constantly, questioning my past, constantly questioning my purpose, questioning if I'm doing it right, questioning my gifts. I felt the pain of failure more times than I can tell you. I have felt the pain of rejection more times than I can tell you. I have felt the pain of disappointment and defeat and all of these things. And as somebody who's been on this entrepreneurial journey for almost six years, I can tell you that first it is temporary and I can tell you that it does get easier.
There still are challenges. Like, I will say this, I'm blown in the face. Like there is no stage of business where there are no problems. There is no stage of business where there are no challenges. But the depth of the pain that you experience definitely gets easier if you heal it. Right. And that's really what I just want to remind you of is that all of that pain, first of all, is is here for you. It's truly here to show you where there are wounds that are asking to be healed, that are ready to be healed.
You know, I think we sometimes can forget that we're only shown the pain around the wounds that we're ready to heal. We're only shown the pain around the wounds that we are that are literally ready to be witnessed and loved so that we can become more of who we're meant to become, so that we can bring our dreams to life, so that we can create the desires that our hearts and souls want for us. Right. And again, so often we just assume it's going to be this like linear step by step path, but the pain is a part of the journey.
It is an unavoidable part of the journey because the whole freaking point is growth. The whole freaking point is expansion. The whole freaking point is to become evolved, expanded, more healed, you know, more loving versions of ourselves. And the pain just shows us where something's not healed and where we've got some work to do. And from the soul's perspective, that's like five to twenty bucks in your pocket. You know, like from the soul's perspective, it's like, oh, we get to heal this.
We get to grow. We get to expand. Now, from the human perspective, like I know that's really hard. Like I know that like pain is pain. Right. And we will, as humans, pretty much do anything to avoid pain. I mean, we've all been there. We've all tried to avoid pain in some form, shape or form or another. Right. Like so so anyways, I want you to remember in this moment that that the the pain is there for a reason.
It is there to help you heal and grow. It is there. It is literally the process. Like so often we think like the pain that we're feeling means that it's not meant for us or that it's not right for us. But I just want to remind you that actually the pain that you are experiencing or have experienced is what shows you that it is. It's what shows you that you are being shown, hey, you can handle this.
You can heal this. You can look at this pain and witness this and give this part of you more love so that you can become who you're truly meant to become so that you can bring your dreams to life. And so just really reminding you that like anything that you've experienced in the past is just evidence that you are on the right path and evidence that this is meant for you and evidence that you are strong and capable and resilient and that you wouldn't be shown those things if you weren't actually capable of also healing those things.
And so I just want to say I get it. I know it's hard, but it is temporary and it but it is the journey. That is the journey. And it gets easier. Like when you really do heal these things and when you're when you really allow your business to show you what it is that you have left to heal. It is one of the most transformational experiences you can have as a human. I literally believe there's very few big things that can really bring about as much depth of healing as entrepreneurship, I think, you know, a long term partnership.
Marriage does that. I assume having children does that. But so does starting a business. I mean, there's truly and building a business. There's truly very few things that we can experience as a human that will really allow us to heal or give us as many opportunities to heal as being an entrepreneur. And so it really when you have that perspective, you know, it's like we just, you know, you know, just brings you to gratitude, right? Because it's like all of these are going to be lessons.
All of these are gifts. And I will tell you, looking back, I am so grateful. I am so grateful for the depth of healing that I have experienced over the last six years because there's nothing else that could have shown me the wounds that I still was carrying with me. There's nothing else that could have pointed so directly to to the wounds that that were literally still impacting my life and my life choices and the level of joy and happiness and peace and contentment that I could actually create and success that I could create in my life.
Right. And so anyway, if I just wanted to kick off with that and remind you that it is temporary, it is worth it. It is part of the journey. It is how you become who you are designed and destined and meant to become so that you can just live the life you want. I mean, yes, have the impact that you're meant to have, but really also just so you can like have the human experience you want to have.
Right. That is that is the journey. So that is the first piece that I just wanted to share with you from my heart to yours. Now, I am going to take a moment and just go through for the human brain all the fears that I see come up. And again, all the fears that I've also experienced myself, all of the sort of things that kind of come into your brain when you're deciding whether or not to invest in in something big, but also when you're deciding whether or not to invest in something in your business.
Right. Specifically, I'm going to speak to two investments in business and investing in, you know, a business growth experience like like your legacy, because I I'm going to make an assumption at this point that you've been working on your business for a while. You've probably invested in other courses and other coaches, maybe in some masterminds. But I'm going to make the assumption that you've probably done that before. Right. This isn't your first rodeo. And so, you know, there's a lot of I'm going to I'm going to lovingly say baggage that can come come with that.
And so I really want to address that so that, you know, you at least have my perspective and how I see things, which will hopefully, again, just allow you to, you know, really assuage your fears and hear your intuition clearly. So let's go through these. Now, these are going to be a little bit more human. We're going to come down to the human level rather than, you know, the soul level for a minute. So let's let's just start with let's start with the big things.
Let's start with the money piece. OK, because no matter if it's a thirty thousand dollar investment or five thousand dollar investment or three thousand dollar investment, all of us, I think, want to make sure that we're making a good investment. Right. We want to make sure that where we spend our money, especially when we're going to spend a lot of money, we want to feel confident that we're making as good of an investment as we can.
And there's a lot of stuff that comes up with money. Right. And, you know, that's right. But I want to address some of the fears that come up around money specifically. So the first is one of the fears or one of the the thoughts that popped up is I have other financial obligations and investments, right? Oh, I'm trying to save for this right now. So it's not a good time or oh, I have these other financial obligations.
Now, first and foremost, I will always say, like, you know, your finances best. You know what your life priorities are best. So I want to kick off with that to say, I am not trying to convince you to try and launch your legacy. I am not trying to convince you to do anything specific with your money. All I am doing is trying to shed light on some sort of certain corners that I see, again, from my own experience and from my experience working with clients.
So, first of all, sometimes the brain tries to say this out of fear, truly out of fear, right, because, oh, like it's just like I need a logical reason for my fear to be valid. And so my my reason I'm going to I'm going to come up with is, oh, I'm I've got other financial obligations right now. Now, again, you get to decide that's ultimately true. But it is worth asking the question. It is worth asking the question, is this true? And it is worth asking the question, if I genuinely believed that this was going to help me grow my business in the exact ways that I desire it to grow, what I invest in this, right? Is this fear or is this genuinely just not a financial priority for me? And then that's the other thing to also just get really clear on.
If this is not a financial, your money shows you where your priorities are. If you're investing your money like right now, even in my life, there's other things I'd love to be investing my money in. Like there's other things I'd love to be putting thousands of thousands and thousands of dollars towards. But I'm choosing to put thousands and thousands of dollars towards my business, right, because that is the ultimate priority financially for me in my life right now.
And so I'm choosing to prioritize investing in my business over investing in other things that I care about, because that is my financial priority, that is my life priority. And so also if I if it is my life priority and I say that is that my money needs to back that up. Right. And so it's just worth taking a look at. And if it's not a financial priority for you to invest in your business, then you've got to just be honest with yourself and tell yourself that your business is not a priority for you.
And that is OK. That is totally OK. There's different seasons and different life chapters. And there's absolutely life chapters where your business may not be a priority for you. But if you're saying that it's a priority for you, if you're saying that your business is what you deeply desire and you want to see results and you want to see it grow, then you do have to ask yourself, is how I'm spending my money and what I'm financially investing in aligning with those things? Like, am I am I spending money in my business? Right.
Am I actually investing in my business? So that's just one thing to think about. One one sort of fear that comes up or yeah, something else related to money is, you know, sometimes I get messages like, oh, I only have two hundred dollars to my name or I only have X number of dollars. You know, do you offer scholarships? And I just want to address this directly. First of all, I don't offer scholarships and I don't offer scholarships at this time specifically because I have never seen somebody take one of my free long term courses, definitely free short term courses that I see them get results.
But I've never seen somebody take something that is a long term that requires a ton of internal investment, a ton of time and energy and get the same results doing it free than they have paid. I've never seen that in anybody else's business. I just truly don't think that it like as I say, when we're invested, when we invest, we're invested. And and I do believe that, listen, sometimes you don't have the cash to invest and it's a very normal thing for businesses to find money to invest in their businesses.
Now, again, let me caveat this. I am not saying it is the right financial decision for you to go get a loan. I'm not saying it's the right financial decision for you to open up a credit card. What I am saying is that as a business owner, that is a very, very normal thing to do when you need to build a business and you need to and there's certain things that your business needs. Like my partner is in e-commerce and he has, especially in the beginning of his business, needed to take out loans to invest in inventory.
One of my best friends ran restaurants for a while. She needed to take out business loans to open up a brick and mortar restaurant. This this is a very normal thing. And for some reason in the online world, it is less normal. But I will say personally, I've I've had negative dollars to my name, but I've I've opened up zero percent credit cards. And personally, that is how I have made a lot of investments in my business.
So I don't want to say if you have no money, you should do this. But I am saying, listen, if this is a priority for you, I believe in you to figure it out. And I actually do think there's ways to figure this out. There's ways to find money. If you genuinely believe that this is the path you want to take. Sometimes you do have to spend money to make money. And sometimes you do have to invest in a business before it actually shows that it is giving you money.
And that is across the board. And so I just want to kind of bring us back into, like, the reality of the business world outside of the online world. And just remind you that, you know, even if you if you don't have a lot of money to your name, it's actually just not an excuse. Again, if this isn't a priority, cool. But like I've made huge investments on zero percent credit cards. And yeah, again, I'm not just saying that's the right thing to do for everybody.
But I am saying that if this is genuinely something that you believe is going to help you learn what you need to learn in your business, then trust yourself to get creative and resourceful and find the resources that you need to be able to build the business that you truly desire. Right. And I believe in you. Like, I believe that you can find that if this is something that you really want. We find the money when we really, really want something.
And again, cool if you don't want it. But if you do, that is something that is worth really honestly looking at, you know, having a real honest look at. So that is the next thing. Something else is I hear a lot of like I need to talk to my husband or my partner now, again, like I have to caveat all of these, like, yeah, like if that if making big financial decisions is something that you, you know, you do with your partner, amazing, like talk to your partner.
If this is that your partner is a sounding board for big investments, amazing, talk to your partner. But I also want to remind you, you're the CEO of a company, right? You're building a business here. So so where's the power? Are you really you know, it's like, where are you giving your power? Are you giving your power away to your partner to make that decision for you? And and ultimately, if your partner was the CEO of a business, like would your partner be asking you? You know, would your partner be coming to you? And again, maybe the answer is yes.
And so I know, for example, like my partner and I are total sounding boards for each other in our businesses. Like we definitely talk to each other about big, big financial purchases. And I really trust his opinion. But at the end of the day, I trust myself to make the decision around whether or not I'm going to make a big investment in my business, and I trust him to do the same. And that's from everything to taking out.
I mean, he's taken out hundreds of thousands of dollars in loans to, you know, to buy inventory for products that haven't sold yet. Right. To me, investing, you know, tons and tons of money in courses and coaching so I could learn what I needed for my business. So, you know, every business requires different investments. You know, every require every business just requires different things. And so definitely, if your partner is somebody, especially if they're somebody who owns a business, you know, they can be a great sounding board for you.
But if your partner is not somebody who owns a business, like I would just be conscious of that, right? It is different having a job like jobs don't require financial investments. And so, you know, I guess unless you're investing in your education, right, for promotion or something. But like a lot of jobs really don't. And so I just would take a look at that and just really be conscious of, you know, are you trusting yourself to make the right financial decision for you and your business? Or are you outsourcing that? Right.
And are you looking for somebody else to give you permission or approval and really just kind of be honest with yourself about that? So that is the next money thing. And let's see, I think that's it for money stuff. OK, so those are just some of the big money, money things. Again, at the end of the day, I trust you to make the right decision for you. I trust you to make the right decision for your finances.
And. OK, so let's talk about some of the other fears that come up, so one of them are just questions or whatever, so one of them is my audience or demographic can't afford it or I'm afraid that I'm afraid to charge high ticket because I'm afraid that my audience or my demographic can't afford it. So here's what I will say to that. I'm going to assume at this point that you watched my free class premium where I really talked to my framework, my philosophy around high ticket.
So I'm going to assume you have some of that background information. And something that I really want to just call out here is that you're the one building a business here. You're the one trying to build, I assume, a sustainable business, meaning a business that can pay for your life, meaning a business that ultimately can support financially the life that you want to live. Right. And even if in the very beginning, that's simply like rent and groceries and whatever, you're the one who actually has to take responsibility for making sure that the business is designed to financially support your life.
And so for most of us, as if not all of us in the very beginning, especially before we have huge audiences, especially before we've got brand awareness and credibility, we the only way for us to build sustainable businesses that can actually pay for the things in our life is to charge high ticket because we would have to sell so many spots of something hourly or low ticket that it just wouldn't even be able to pay for our lives, which would mean we would then either have to not do this work or we would have to supplement this work with hours elsewhere.
And it would really take away from us really being able to build the business and do the work that we really ultimately want to do. And so I see it as it's actually it's our responsibility to decide to build the business model that actually is going to be responsible. And the responsible business model for somebody who wants to really devote themselves to making an impact in doing this work is a business model that charges high ticket because you've got to take care of you first.
Again, if you're not taken care of, you cannot take care of anybody else. You cannot even you're not even going to be able to do the work. So it's like if you have something that's so accessible to people, but it's not taking care of you, you're not going to be able to keep offering that because that's not going to take care of you over time. Right. And so it isn't that I don't believe at all in accessibility.
It's that that most of us just don't have the luxury of offering something that's accessible in the beginning. We don't we don't have that to give yet. And so if that's something you care about, start out with high ticket, start out with something that is going to take care of it, start out with a model that is ultimately going to give you the financial support, safety and security that you need to be able to keep doing this work and have accessibility be a goal for the future.
That's that's an amazing goal for when you have a huge audience, for when you have a ton of credibility, for when you have a ton of brand awareness, then you can lower prices, then you can reach the masses, then you have all these systems set up. So that's a great future goal, but really, truly an unsustainable. And I would even go as far as to say an irresponsible one for somebody who is who is early stage in business and who has financial obligations, truly.
So, yeah. So that's that is I sort of see it as like this is where we got to start regardless. If you again, if our personal brand in the online education space, a coach, healer or whatever. OK, so that is one that comes up a lot. Another one that comes up a lot. And this is a huge one, you guys. So a lot of clients come to me and they've worked with other coaches. They've done other courses and programs.
And you guys, some people have spent ten thousand dollars, twenty thousand dollars, thirty thousand dollars, hundreds of thousands of dollars with other courses and other coaches. And they haven't gotten what they needed out of those coach, excuse me, courses and coaches. I personally have also spent tens and tens and tens of thousand dollars. And I've had the experience of investing in something and it not really giving me what I needed and it not really turning out to be what I thought it was going to be.
So I want to speak to this for a minute. So first and foremost, I have learned the hard way that every investment is a good investment. And here's what I mean by that. Even if an investment doesn't turn out the way that you expect it to, there's just always a lesson and it may take years to learn that lesson. But there's always a lesson. There's always something that you can get from an investment from. And sometimes the lesson is learning how to invest.
And that is something that I don't think a lot of people take into consideration is that there is we all actually need different things. We need different levels of support. We need different you know, we don't know in the very beginning of business, like what to invest in. We don't know what is what are the right investments for us. And the only reason we don't know that is because we just haven't done it a lot, right? Like, especially if you're somebody who's this is your first business that you're starting.
You probably haven't had to spend thousands and thousands of dollars outside of like maybe school, right? Like you haven't had to invest in something like this for yourself professionally. And so you just don't like that. As part of the journey is learning how to make good investments for yourself because no one else can actually do that for you. And the only way that you can actually do that is through experience, is to actually making investments. That's literally the only way to learn how to make good investments for yourself is by making investments and just seeing how they go.
Right. And always just kind of remembering you only you can only have limited information. Like there is zero point in time where you're going to have all the information that you ever need to know if something's going to be a good investment before you make the investment. You can only know if something's going to actually be a good investment for you after you make it. Like that's just how it works. Right. And so if you are carrying any fear or shame around previous investments that didn't turn out the way that you thought they would, I would really encourage you to just take a minute and really just ask yourself, like, what was the gift? What was the lesson from this? How did I actually need this on my journey? How was this actually this investment, an important stepping stone on my journey and really allow yourself to kind of reshape that story and reshape that narrative for yourself? Because I promise you, you were supposed to make that investment.
And so since you were supposed to make it, it's got to be good whether whether you feel like it was exactly what it was supposed to be or not. And then also just, you know, what have you learned? If you have made a lot of investments and they haven't made giving you what you've needed, take a minute to really ask, what did I need that I didn't get inside of those investments? You know, I have somebody right now is messaging me.
She's like, oh, I'm in a lot of other group programs. I'm looking for for one on one. And, you know, my first question is like, what aren't you getting out of those group programs that you feel like you need? You know, so much one on one support and because a good group program should give you everything you need, like truly a well designed group experience, I personally believe, is always going to be better than a one on one experience because the group is there's just so many amazing things that happen when you're a part of a collective experience that just don't exist when you're having a one on one experience.
And so my guess is she's probably doesn't feel like she's getting enough personalized support in the group experience, right? She probably doesn't feel like she's she's getting the feedback she needs. She probably doesn't feel seen. She probably doesn't feel X, Y, Z. I'm just making assumptions now. But it's important for you to really ask, OK, what what happened? Why? What did I feel like I wanted that I didn't get or what did I expect or what was I even sold that that didn't turn out to be what it was and how can I make sure that I ask the questions that I need to ask for this investment to feel confident that I am going to get what I need? Right.
And listen, I'm not saying that like, listen, I truly believe that the Launch Your Legacy six month business growth experience is designed to give most people exactly what they need. But I want to have that conversation with you. If you feel like you're not sure, ask me, ask me the questions in the DMs. I want you to feel like you're going to get the support that you need, that you're going to get the skills that you need and that you're going to get the strategies that you need to really to really create the business that you love and that you want.
So, yeah, I just wanted to address that. Like, I know that that is that that has happened to me, that has happened to other people. People feel burned by coaches. People feel burned by courses. But again, at the end of the day, those were good investments. They taught you something. Get the lesson, get the gift and then really ask yourself, you know, what did I learn specifically and how can I help that? You know, rather than blocking that from making blocking me from making more investments, you know, rather than allowing that to stop me from making more investments, how can I actually just help? How can I use that to help me inform my investment strategy? Right.
Because we're always going to need to invest in our businesses that is a non-negotiable. So how do I let that inform how I invest, what I invest in and, you know, what not moving forward? The other thing I will say that I just know is really frustrating, like is that I don't I don't know if that's just the word that comes to mind. So is that there's just tons of business coaches out there right now and I hear you and I get it.
And listen, I've had this whole inner turmoil myself over the last few years because I became a business coach without knowing it was trendy. I became a business coach without knowing it was like the thing to do. Right. I became a business coach because this is where my area of expertise is. And even when I was a purpose and career coach, I was doing business consulting on the side before I started a business. I was the head of sales and marketing for a venture backed travel startup.
So I grew a team from zero to 30. I built out a sales team. I built out a professional development process for my salespeople. I grew that company from two million dollars to twenty million dollars. I took over our marketing team as the head of brand and content. I built out a marketing team. I mean, I've just done this work before I was, you know, I started a business. So this is just where my area of expertise.
I don't even know what else I would do now. This is what I do. And so for me, it's personally been a little frustrating because I'm like, oh, cool, this girl's been like selling for like two days and now she's trying to be a business coach and like that's fine. Right. Like if that's ultimately where you feel called amazing and I'm not saying I'm the only one with expertise in the world, but I am saying there's a lot of people who are calling themselves business coaches who haven't necessarily they don't have the expertise and they don't necessarily know how to teach others how to do what they do.
That's the other thing is like just because you've done something doesn't you know, does it just because a coach has done something doesn't mean they're really good at creating systems and processes and curriculum to teach other people how to create the same results. And that's also something for for me, you guys, I was a teacher before I even was a head of sales and marketing. Like my background is literally in curriculum. Like I I literally was a fifth grade teacher.
Like I know how to teach people things. Right. And so personally, let's like I just like this is what I do. Right. And so, you know, even whether you decide to work with me or not, I would really encourage you to really dig in. Like, do these people have testimonials? Do these people have results? Do these people have a background in curriculum? Do these people know how to teach people in a in an effective way? Do these do these people have a track? Do they have expertise, like actual expertise right outside of being like a digital marketer? And just really do your research to make sure that who you're hiring, you know, really has not just are they selling using anything other than financial wins, that they're only using financial wins to sell you guys.
That is a lazy way to sell. And that is not actually a sustainable strategy for any other industry outside of business coaching. So just really, really doing your research. And also, I will say, like, you know, if you if you feel like you've been burned by a business coach before somebody who maybe didn't have expertise or didn't have great systems and process for teaching, just know, again, like I'm sure their heart was in the right place.
I'm sure they genuinely I choose to believe that people genuinely want to help each other and want to help everybody. But but just know that a lot of these coaches are also they're dropping out, right, they're quitting and and they aren't continuing to do this work because it isn't ultimately what they're what they're meant to do. And that's OK. And so I do think that, you know, moving forward, it is going to become easier and easier to see who you can trust.
It's going to be easier and easier to see who the real experts are. It's going to be easier and easier for you to make your investments in things that are going to be, you know, a little bit more. They have more credibility. They have more proven, you know, they're more proven over time. And so that's just going to make it easier for you to make more competent decisions. And so just know it has been a bit of a whirlwind these last few years.
It's been confusing to know who to work with because there's so many. But that ultimately my prediction is that it is going to get easier and easier. And especially now that you've already made some of those investments, you're learning a lot more about who to invest in, how to invest and what you actually need to be able to to get what you need so you can learn the skills that you need to thrive. So just a little note on that.
And yeah, OK. OK, let's talk about niching, this niching down. This is something that I see come up a lot. And the fear that I see come up around this is I, as a coach or creator or healer, feel like I help people get so many different results. And I really do like I help people, you know, really get so many different outcomes that I don't want to niche because I don't feel like I can. I feel like I don't even know how I would choose just one result.
I don't know how I would choose just one outcome or one person. And it would feel like I was being put in a box and it would feel like it would really be limiting me. And that just like feels really icky and gross. And I don't want to do that. And then I see a lot of people kind of go find evidence for that. So they're like, look at this coach or look at this person who, you know, hasn't niched and they're doing these three different things all at once and whatever and whatnot.
So I want to just first validate that. Like, I've definitely felt that I've definitely experienced that. I have clients who have experienced that as well. Many clients that have experienced that as well. But I do need to speak to this because this is something that is just so, so, so important. And it's so important that I actually give away my Know Your Niche workbook for free to people because that is how important I think this really is.
So first of all, I'm just going to kind of quickly almost just address this from like a training perspective and say, you're not niching yourself. Like under no circumstances are we trying to put you into a box. What we are doing and what you would do inside of Launch Your Legacy is create niche offers. So each offer specifically would have a specific outcome and a specific result. And the reason is not for you. It's for your client.
It's very difficult for clients to be from the public perspective, for people to see what you're truly an expert in if you don't have specificity around the outcomes you help people create. Now, listen, if you're a therapist, if you're a life coach, if you're not choosing to do high ticket, then you don't necessarily need to niche down as much. I don't know. But like if you are a if you're trying to build a sustainable business model and you're trying to make a lot of money, you know, high ticket is the way to do it.
And if you're going to do high ticket, then you need to create an outcome for people. Why would somebody spend thousands of dollars with you if they're not going to get a specific result or outcome, right? They're not going to. So they sign up to work with you for a big outcome, for big results, for big transformation in one area of their life. Right. Like as humans, we can actually only even solve one big area of our life at the same time.
And most of us have one big thing that's keeping us up at night. Right. Even though it's like, sure, my career and my relationship might both suck right now. There's one that sucks more. And there's one that I'd be willing to put money down towards. And there's one that I really would focus on for over the other. Right. That's just how we are as humans. We want both. But there's always going to be one. That's even if it's like point one priority is a priority.
And so ultimately, this is a this is just a model. Right. Like you could be an hourly therapist. You can be an hourly life coach. That's a different model. But that's we talked about. You know, that's to me a much more difficult, you know, and less sustainable model in the long run. If you want to build a scalable business, if you want to build something that, you know, doesn't require you to be delivering an hourly service in the long run.
And so ultimately, again, like that means that an outcome is required. And when an outcome is required, that's what the niche is. The niche is not you. The niche is the outcome. The niche is the result. And it is specific to the offer. And so ultimately we use that to then backwards plan everything else. We use that to backwards plan the content you create. We use that to backwards plan, you know, what your messaging is to backwards plan, what your lead generation and your freebies and stuff are.
And so all of that then gets to be really specific and outcomes based and all ties back to the big outcome that people are going to get from your offer, which makes me really easy because, you know, you can always start out. It's like, OK, I really want to help people, you know, with you know, I have this amazing method and process that works for relationships and it works for career. Amazing. Let's build it out for whichever one you love more first.
And then once that's at six figures, we can open up the second one. Right. So I always in the back to the power of one, it's like, let's start with one. Let's start with one amazing offer, one amazing outcome, one niche. And it doesn't mean that people aren't going to ever bring you questions about relationships. They will. And it doesn't mean that you won't even ever build an offer around relationships if that's something you also love for the multi-passionates out there.
You will. But this is going to, niching is about actually just a business strategy for your marketing and your messaging to reach the people that you're meant to serve. And so if you're choosing not to niche, also the more the early, sorry, the more early stage you are and the earlier you are in business and the more competition there is and whatever niche that you're in, the more you actually do need to niche down so that you can stand apart.
Right. If there's like a million, whatever life coaches, it's like, I don't know who to go to. Right. So it's like the more, the earlier you are in business, the smaller your audience and the more competition there is, the more you do need to niche so that you can stand out. So, so also like the, the, the people that you see that are not super niche, they have audiences, they have built trust with those audiences. They have credibility, they have brand awareness around their products.
So the bigger you get, the more established you are, the more market share you actually have in your business, the less niched you need to be. Okay. Tony Robbins, David Destiny, what the hell does that mean? I don't know, but it's Tony Robbins. People sign up. Right. I could give you a million other examples. Right. So anyways, the more you, the bigger audience you have, the more established and more credible you are, the less you need to niche.
And so anyways, one of the biggest things that I actually do help people with inside the program is choosing a niche. So I do offer this nail your niche workbook for free. But ultimately most people end up needing to have a conversation with me. And one of my intuitive gifts is actually helping people pull out the exact niche that they're meant to be in. And it's really special. That's really fun. Um, because it isn't just about create, I mean, it's creating the offer that has a specific outcome, but more than that is about creating an offer that has a specific outcome that you are uniquely designed and destined and positioned to be able to actually deliver on.
And that usually is something that's super personal. It has to do with your own personal transformation. It has to do with your own unique gifts. And that is something that I am really, really, really, I will just say it fantastic at helping pull out of people. Um, and that's really just a fun part of the journey. So this is something that I have a lot of really in-depth conversations around. So I would even say, even if this is something that after this, listening to this, you're still like, I'm not so sure.
I promise you that we can have conversations about it inside the program and I will help you wrap your head around it. I will help you find the niche that is going to be so, so, so perfect for you. That's going to actually feel energizing and liberating and freeing for you and not limiting. It's going to feel so, so, so good to feel like you found your thing. Um, and that is a huge part of the process.
And it's a really important part of the process. And it's one of my favorite parts of the process. So I just wanted to address that. Okay. Another big question that comes up is like, okay, I've already taken a course on branding or I've already taken a course on messaging. I've already taken a course on the ideal client. I've already done market research, et cetera, et cetera, but I'm just not making sales. So I want to say first of all, that you are going to be doing this stuff again and again and again, doing branding, messaging, ideal client work, market research.
It is an ongoing process. It is not something that you just do once. It is something I still literally do every single day. So this is like not really an excuse because this is something that if you are not making sales, then I can promise you that, that that just needs to be refined. So I hear you, you've done it, but you're not making sales. Right? So there's something that a part of your process isn't, isn't, you're not done yet.
Right? And so the messaging needs to be refined. Your ideal client needs to be refined. Your branding or whatever needs to be refined. Your lead gen process needs to be refined. There is something that needs to be continuously refined. And ultimately that is what we do inside of Launch Your Legacy. So like, again, like, yeah, I get that. It's, you know, it's like, okay, lots of people are teaching these things. What's different. It's like, first of all, I do believe the way I teach it is different.
Second of all, if how you learned it, isn't leading you to sales, then we have to just like, take a hard look at the fact that like, okay, like it just might not be done. It might not be ready. Right. It might need more refinement, more, more change, more whatever. And so you're not, you may not be starting from scratch. Right. You may be starting from, you know, a few steps ahead, but there's going to be some just more work to do.
And I say that with like total love. And like most people come in, I have never met anybody who hasn't come in who, you know, people were also making tons and tons of money. I had a client who's making six figures and we still had to refine her messaging and her ideal client. And we still had to refine her content systems. And we still had to build early generation process. Like it doesn't matter how much money you're making.
This is going to be something you're going to be doing forever. And you're going to be doing again and again for every offer. And you're going to be doing again, again, again, and again for every time you pivot. Or, I mean, this is just a, an ongoing process. So, you know, even if like, you look at my sales page or you look at the course, you know, the experience tour and you're like, I did this, I've done this, I've done this.
Are you making sales? Are you seeing, are you making, I mean, listen, if you're sitting here right now and you're like, I know I'm doing everything. I know I'm doing every single step. I know my messaging is nailed. I have social proof. I have all these pieces of the puzzle and I feel confident in them. Then maybe you just need to keep going, right? Like maybe you don't need this program and you literally just need to keep doing the work, but you should be pretty freaking confident.
Like you should be pretty confident that every single piece of your puzzle is nailed. Like that is how you know that you're, you just got to keep going. If you're not seeing the results, if you're not a hundred percent confident that each of your pieces is nailed, there's just more work to do. That's all that means. It doesn't mean that you're not going to get there. It just means there's just more work to do. And that's the exact work that we do inside of launch your legacy is we look to see what needs to be refined, what needs to be elevated, what needs to be, you know, shifted a little bit so that you can, you know, sometimes it's a 1% tweak, but that 1% tweak is what actually finally lands with someone, right? What actually finally inspires somebody to, to work with you and get their credit cards out.
Sometimes it's not these huge massive changes. It's these little changes. Sometimes we're teaching people skills from the ground up, but sometimes it's like, I've done this before, but, but we're doing it. You did the one-on-one we're doing the advanced level, right? So that you're going to really see amazing results and take your business to the next level. So anyways, that's just kind of what I wanted to say. It's like, if you've done any of this before, awesome.
Like you're coming in with all of that stuff. You can use it. We're going to refine it though and make it work. Like we're going to take whatever you have and we're going to make sure that it is actually what it needs to be for you to be able to make sales and sign the clients that you actually need to sign. Okay. So that's that. Uh, next one. So this is something else that comes up a lot.
So a lot of people come to me after they've been doing this work for years. They've been doing this for three years, five years, 10 years, and they still haven't seen results and they're tired and they're exhausted and they're frustrated. And they're like, it hasn't worked until now. Like how is it going to work? And here's what I will tell you is, first of all, you kind of have to be honest with yourself and you have to ask yourself, have you really been all in? Have you truly committed? Have you learned every single thing that you can about the skills and the strategy that you need to build from the business side? Have you invested the time and the energy and mastering these skills? Right.
So it's like, I hear you if you've been doing this for a long time, but like you gotta have a little bit of an honest conversation with yourself. Have you really been doing this for 10 years? Because I would have a very hard time believing that if you've been doing this for 10 years and you also have been working on mastering every single skill that we've talked about, messaging, content, lead generation sales for 10 years that you wouldn't see the results that you want.
Like it just can't happen. Like if this is, if the business side is what you've also been focusing on, then you're, there's just, it's impossible that you wouldn't see those results. Right. And so you can't really say you've been doing this for this many years if you haven't actually been doing it for this many years. Right. It's like saying like, Oh, I've been on my workout journey for 10 years trying to lose weight. But like actually have you been going to the gym three times a week for 10 years or have you been focused for a month? Really good for a month, really devoted and committed for a month and then not for six months and then back on for a month and the next diet bad and then off.
Right. So anyway, so just use that as an example because I think a lot of us really feel like we've been doing it for a long time, but we've been in and out. We've been committed for a month and then out committed for six months and then out. Right. So, so really, you know, just really getting honest with yourself about that. Um, but then of course there's this fear underneath it of like, well, I, how do I like build that trust back with myself to actually do the things? Cause maybe you're like, I, I, I've wanted to do the things, but I just haven't done the things.
Um, and you know, I do think sometimes we just have to hit a breaking point and realize that we will regret it. Like we'll look back from our being 90 or being on our deathbeds and, and we'll just wish we'd actually given it what it deserved to thrive. And I think sometimes it takes a lot of back and forth and in and out and stop and go to get to a place where you're ready to commit.
Um, and only you know if you're ready to commit. But if you're feeling that, if this is like resonating with you right now, I would just ask yourself, listen, you don't actually need the energy yet. Like the energy comes later. And I always say like energy comes after you take action. Energy comes after you invest energy comes afterwards because it is through the action that you take, that a little bit of momentum is created, that you see a little bit of progress, that the progress creates a little bit of motivation, that the motivation then creates inspiration and energy.
So you don't need to feel energized. You do need to feel like I'm ready to freaking commit and I'm ready to just actually give this thing what it deserves to actually see what I'm capable of and to see what I'm really capable of doing in this life and for this business. And then I know that there's more in me. Like that's just the feeling. It's like I want you to have the feeling if this is right for you, that there's, you just know there's more in you and that you would regret it looking back if you didn't try, if you really didn't give it your all, if you really didn't just keep freaking going.
And at some point actually commit to, you know, it doesn't have to be forever, but commit for six months, commit for a year, commit for longer than you have before and really see what's possible when, when you do. So, um, that's that one. Um, something else that I will talk about is, uh, it's just not a good time. So I, I, I hear some people say sometimes like, Oh, I've got kids right now or I've got a parent to take care of, or I've got, I'm just not in the right head space.
And again, like I trust you. Like, cool. That's really, if you're, then again, that goes back to the priority conversation. Like it is totally normal and totally okay for your priorities to be other things in your life right now. But you just need to be really honest with yourself and really say like, then business is just not a priority. So don't expect to see results. Don't expect to build the business, right? Put it, put the business on the back burner of something else is really going to be that big of a priority that you're not going to invest in this at the same time of the, of the other thing.
Right. Um, and at the end of the day, you really got to ask yourself like, am I, am I using this as an excuse? Am I using this as an excuse because I'm afraid, or is there a possible way for me to figure out how to do both, how to raise kids and do this? I have a single mom in one of my programs right now and she's like freaking rocking it. Right. Like I have a parent who I, I mean, I have clients who've lost parents who've been grieving.
I have, I have clients who've had to take care of a parent. Like I've had clients who've had to do it all. So like, I can't really say you, you like, you know, it's like there's people who are figuring it out and I do not think that's a shame you at all. But I do say that to, to help you really just look at, is this, is it just not a priority for you? And if that's, if that's true, that's totally fine and cool.
Or is your brain doing that thing where it's trying to protect you and it's trying to give you an excuse for why now it's not a good time. So that's just like a different way to look at that. Um, and, uh, and again, if it isn't, if it truly isn't a priority right now, like it comes, you know, it's like, there's always like, I actually do believe life is long and our timeline is perfect and that's okay.
Your business isn't going anywhere. Again, it doesn't mean that it's not meant for you. It just does mean that it's not a priority right now. And that's, that's that is genuinely okay. And just kind of accepting that and giving yourself that space, like truly giving yourself that space for it to not be a priority, um, for you right now. Um, and being honest about that. Okay. Uh, the next one. So this is kind of related to actually the one that we did before, but I hear a lot of people say like, I'm doing all the things and I'm still not getting the engagement that I want, or I'm still not getting the sales that I want.
Um, and again, I know it sometimes can feel like we're doing all the things, but we're not, or we're not doing them actually at the level that we need to be doing them. We haven't mastered all the skills. We don't have the strategy in place. There's some, there's a kink in the hose is what I always say, right? Um, and just because you're doing all the things and not seeing results again, does not mean it's not meant for you.
It just means there's a kink or multiple kinks in the hose. And we just have to find where those kinks are and help you unkink them. And sometimes we unkink with support. Sometimes we unkink with a skill. Sometimes we unkink with a strategy, but that is actually my job as a coach is to you bring, this is not working and I'm doing the thing. And my job is to help you analyze it and problem solve and look at where the kink is and help you unkink it so that the water can flow there.
Right. So that that can start working. Um, and so again, like even if it feels like I'm doing all the things, if you, you know, and it's, if it's still not working, that there's just a kink in the hose again, unless you're like a hundred percent confident that you're doing them all right. Like there's a kink somewhere. And so let's help you find that kink so that we can, you know, make it work for you, especially if you're doing all the things, let's make those things work for you.
Let's make the tweaks that we need so that they can work for you. Um, so yeah, there's that one. And that's exactly what we do inside the program. So that is exactly what we do inside coaching calls. That's exactly what we do in daily Slack support. That's exactly what we do in terms of helping you unkink those things and problem solve so that it starts working piece by piece. Um, something else that I see a lot is I hear a lot of people saying, and I've experienced this so many times, this feeling of I can feel something is shifting for me.
I can feel something is shifting in my business and maybe I don't want to invest until I know what that shift is or I know I have clarity on this. And I will tell you, I have seen this time and time again, you guys, we do not get clarity by thinking about it. We get clarity by acting. We, you cannot think your way through this stuff. You have to experience your way through it. So whether it is investing in something like launch your legacy or taking some of their action, if you feel like you're experiencing a big shift, a big metamorphosis, a big change in your business, you need to take action to figure out what it's going to be.
You need to figure, you need to move and experience your way to the other side, sitting and thinking about it and not taking action in your business because it feels unclear and uncomfortable is not what's actually going to get you clarity. We do not get clarity by thinking about things. We get clarity by taking action and seeing how that action feels. And 99% of the time it's uncomfortable action because it's unclear. It's cringy action until it gets clear.
It's just moving until the movement starts to make things flow and we start to get the clarity that we want. So again, this really I would encourage you to not let this be an excuse not to, you know, it's like, again, fine. As long as you're like, this is not for you. Cool. But like if you're really leaning into joining and you're like, Oh, but I want to wait until this thing feels like it's clear and it's shifted.
No, no, no. Let's get you in and let's start building pieces together and helping you take action together. And I promise you together by helping you actually take that action, you're going to get the clarity far faster than sitting and thinking about it and meditating on it or even journaling on it on your own. So, um, that's that one. And, uh, there's a couple others that I'm going to talk about. So the one that's that, um, I'm not going to go super in depth with it, but this is a super common thing is like, what if I do the work and it doesn't work or what if nobody buys, I have recorded two separate podcast episodes specifically on these things.
Like what if I do all the work and nobody buys or what if nobody, you know, whatever. So I would actually just encourage you to pop on over to my podcast, the Emily Aliza Moyer show it's on Spotify and Apple podcasts. And just listen to those two episodes because those are such common fears. Like what if I invest in this and it just doesn't work? It's like, there's so much to say on that. Um, and I would just, I recorded a 45 minute episode just on that.
So I really want you to go listen to it. Um, and, but high level, what I will say is it is a process you guys, like if you invest in this, you're not investing in like mashed potatoes, like you're investing specifically in learning this exact specific skills on how to market and sell high ticket courses for anybody who's got a service based coaching or healing business. Like this is, this is where you're learning, right? This has been proven and tested for so many people.
Like of course we cannot make you any guarantees. Nobody can and the only reason you really can't make guarantees is because I can't guarantee you're going to take action. I can set up tons of support systems for you. I can set up tons of accountability for you. I can, I can create tons of episodes and unminds that work to help you call you into your power. But at the end of the day, you're the one who's got to take the step.
You're the one who's got to take the leap. You're the one who's got to jump in and choose your power and do that in our work and do the, do the action that is actually is required to see results. I can't build your business for you. You've got to build it. And that's why I can't make any type of guarantees because at the end of the day, it's on you. Now, what I, I, what I always say is like, listen, my business is designed to get people results.
That is what I care about. I care about getting people results. The timing of those results, as we've also talked about, like I cannot control the timing of those results, but I, I am never seen somebody who's really committed to taking all the action and not seeing results in their business. Some people do see results really fast in the first few weeks. Some people it takes a little bit longer, but at the end of the day, again, like as I kind of said earlier, if you actually learn these skills and you focus on mastering and practicing these skills, like it's inevitable that you're going to see results eventually.
It's like if you go to the gym three times a week and you're lifting heavy weights, it's inevitable that eventually you're going to build muscle. It's like that. It's literally like, we're giving you the routine that you need or giving you the workouts that you need. That's it. You just got to do them though. Right? Um, now you're hiring, you know, if you do decide to jump in, you're hiring kind of like a personal trainer, right? You're hiring something that's going to help you be more accountable and be more consistent.
But again, you still have to show up. Um, and so there, there's that. Now, uh, what I also say too, is that it is just truly a process. Like there's, I always teach my clients, like you're a scientist, you're an experimenter. That's not gonna work. Like, yeah. Like those business, there's going to be tons of stuff that's not going to work. It's my job to help you figure out why did that not work and what do we need to do differently so that it does work for you in your business? Like that is literally what you are going to pay a coach for.
Now, listen, I understand if you've had an experience with a coach who didn't do that for you, but that's not me. So like, don't put that on me, right? Like I help my clients problem solve. My clients bring me their problems and we problem solve together. That is literally what we do inside of our coaching calls. That is what we do on daily Slack support is you bring me where you're stuck. You bring me what you're trying that's not working.
You bring me what you just implemented that flopped and we look at what you did so that we can help you fix it. So we can help you actually make it work for you. That is a required part of the process that you had to bring me the stuff, right? So anyways, it's like, listen, my systems work, my strategies work. They're also not rocket science. Like these are very simple strategies and skills. However, they take practice.
However, every business is different. Everybody implements them a little bit differently. And sometimes you think you're doing it, but you're missing a step or sometimes you think your messaging is great, but it's actually still super broad and we need to help you make it way more specific. And then as soon as we do, people are messaging you, right? So that is what you're hiring for. When you get live support with me, you're getting somebody to look at your stuff and literally look at your messaging and look at your sales process and look at your freebie.
And that's what my expertise is. That's where my intuitive magic is to be able to look. I can look at anybody's Instagram and tell them exactly what they need to do different. I can look at anybody's sales page and tell them exactly what's going on and why they're not making more sales. I can tell you, I mean, that is where my expertise and magic is, but you got to bring it to me, right? You got to build the thing and you've got to show me so that I have something to look at and I have something to respond to, right? Now, of course, I give you the templates and the support to build the things, but then you still got to show it to me to, you know, if it's not working the way that you want it to so that we can fix it.
So that's what you're buying when you join the launcher legacy six month experience is you're buying somebody to actually go through the process with to actually get support with so that you do master these skills, right? It's like you need somebody to help you master them, right? You need somebody to like tell you that you're doing the messaging thing, right? That you're creating the right content. Like there just are some fundamental pieces for how to build a business that everybody needs.
Um, and, uh, and we got to do those, right? Otherwise, of course we're going to create kinks in the house. So, um, anyways, I think that is the final one that I want to share with you is that about feeling like you're not healed enough. I'm just going to throw this one in here cause this is one that I think does come up and it's like, Oh, like I feel like I'm not healed enough. Or like I have the imposter syndrome stuff and the questioning, you know, it's like all of that stuff.
Like what if I'm not good enough? What if I, what, you know, that can get in your head and that can get in in the way of making investments in yourself. And so here's what I want to say to this. First of all, as I mentioned in the very beginning of this audio drop, the healing is a part of the process. You do not need to be perfectly healed. You will never be perfectly healed. That is a part of the journey.
Full stop. You are an expert in something. You may not be building a business around what you're an expert in right now, but that's something we can work on together and make sure that you are, but you are an expert in something. If you are listening to this, you are wildly talented, you are gifted, you are an expert in something. There is some type of transformation that you are destined, you are truly meant to help other people with.
And we have to make sure that that is an alignment. But if that is, you do also not need to be the perfect person. Like I don't know every single thing there ever has is to like learn about business, but I know a lot more than a lot of people and I have a lot to share and I have a lot to give. Right. And so we just have to start with where we are and cause we're never going to know every single thing.
Like that's actually not even our job as coaches. Our job as coaches is to help people do the sticky stuff and to guide them through a process and guide them through, through a curriculum that's designed to give an outcome. But at the end of the day, like they're going to bring you questions. They're going to bring you stuck places. Like they're going to get coached. That's the whole point. So you're not supposed to have every answer from the very beginning.
You get the answers as you work with people. And that's like the final thing that I will say here too, is confidence comes from working with people. The analogy that I always give is like, first of all, everybody always thinks like I got to be confident before I do this. And this, I kind of blame the manifestation like coach world. Like you have to be high five and you have to be confident. You have to believe in yourself.
No, you have to do the work. And that is what builds self trust. You do the work and then you trust yourself. You do the work and then you believe in yourself. You do the work and then you create confidence and you feel confident because you see the results that your clients are getting. You have to do the work first. You have to lead people through it first. You have to take action first. Otherwise, of course you don't feel confident.
You shouldn't like, it's okay. You don't need confidence. You don't need confidence to make sales. You don't need confidence to succeed. You do not need it. I promise you it will come later. I've seen this time and time and time again. It comes after you have the experience. So for example, let's say you're feeling not so confident about leading somebody through a high ticket experience or a high ticket offer, right? That's why we do a beta.
When you do the beta, it's like getting onto, it's like saying you're going to be a professional soccer player, but you've never actually played professional soccer. Of course, you do not feel confident. You got to go get on the field and play. That's how you'll build confidence. We do the beta. That's you getting on the field and playing. And then after the beta, you feel confident, way easier to sell, way easier to build process around, way easier to create messaging, way easier to do everything else because you're confident because you just did the thing.
Stop waiting, stop needing to be confident to do the thing, do the thing, and that builds your confidence. So I'm going to close this out with that. If you have seriously made it this far with me, I love you so much. Thank you so much for listening. If you do feel like Launch Your Legacy is the right fit for you, then I really want to encourage you to jump in, but let this be something that just really allows you to at least differentiate and get honest with yourself around where is your fear and what is your intuition actually telling you? Again, fear doesn't mean no, fear just means you're interested in the outcome.
Fear means you care about making the right decision. What's your intuition telling you about what is right for you and trust that. So I love you. Thanks for being here and I hope to see you inside.
