AP5-4

The team worked hard for two years without showing any significant results, causing skepticism and questioning the project's value. Quick wins were deemed important for morale and credibility, emphasizing the need to demonstrate change benefits early on. Without visible progress, the project's credibility and momentum were in danger. 4. Absence of quick wins. For nearly two years, the team worked hard but without delivering any highly visible tangible results for the wider organization. While technical progress was made behind the scenes, the lack of early wins meant that skepticism grew. People began to question whether the project was worth the time and investment. Models of change emphasized the importance of quick wins not just for morale but also for demonstrating the visibility and benefits of change early in the process. Without these, the project's credibility and momentum were at risk.