Dr Kathrin Rudolph is a Regional Market Specialist at TESCAN, a scientist instrumentation company. Her work involves helping her sales teams in EMEA and in Americas match nano imaging products to the customer's applications. Katka (Kathrin's Czech name) tells us how she transitioned to sales management and sales enablement from academic life science research, discusses the two types of leadership and explains how her PhD in Virology comes useful. Katka shares with us how she builds her rela
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