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Jean Anne is the host of the Beauty Pro Elite Podcast and shares her journey in the first episode. She talks about her personal life, including her marriage, children, and living on a farm. Jean Anne emphasizes that her journey has had its ups and downs, and she wants to keep it real for her listeners. She reveals that she does all the sales in her coaching and mentor business and has experienced the struggles that other beauty business owners face. Jean Anne discusses her early career in the hospitality industry and her success as a wedding and event planner. However, she eventually became unhappy and decided to become a stay-at-home mom. She then started a side hustle in the beauty industry, despite not being initially interested in beauty. She shares her experience starting with lash extensions and how her business grew through referrals. Jean Anne admits that she wasn't initially skilled but learned through practice and the support of her clients. She highlights the importance of h dream clients and building a brand you always wanted and deserve. If you are ready to explode your beauty biz, then this is the place for you. It's time to get started. Oh, my goodness, are you ready? The good, the bad, the ugly, and even better, welcome to the first episode of Beauty Pro Elite Podcast with Jean Anne. My name is Jean Anne. If we haven't met before, welcome to episode one. What a fitting day to do it, Saturday, December 30th, 2023. I don't know about y'all, but I am ready for 2024 and to move forward. I cannot wait to share this episode with you. This is going to be all about my journey. Like I said, welcome. I'm so happy to have you here. My name is Jean Anne. I live in central Ontario, Canada. I am married to my husband, Mike, for 13 years. We have two children, Joseph's 23, Riley is 13. We live on a farm, so we have cows, goats, and a pig, if you don't follow me on social, you can. If you follow Beauty Defined Coach, you will see I love my pig. His name is Crispy Bacon. He's comedy every single day. I am here to tell you my story today. I'm here to tell you that it is not always perfection. I want you to see that. I want you to embrace my journey and enjoy the ride. A good, bad, ugly rollercoaster with so many ups and downs. I want to keep it real for you so that you can find some inspiration on the journey that you are on. One of the things that most people don't know about me is in my coaching business and my mentor business, I actually do 100% of the sales. I am immersed in the DMs every single day with beauty business owners talking to them about their struggles in their business. I can tell you every single thing that you have been through in your business, I've been through it as well. I can tell you that you're in the right place. I'm going to share how I overcame those obstacles and what those obstacles were, and how to quite frankly just move past them so you can succeed. There's a lot of frustration in the world right now, and hopefully my journey will shed a little light and give you a little push into the right direction into 2024. As I said, you know about my personal life. I have three dogs as well. I'm an animal lover. I definitely enjoy where we live. We live in the middle of nowhere. There'll be days on end where I don't leave my house, but I want you to understand that this hustle culture of my life has not always been this way. I'll start from the beginning. I would say from a very young teenage age, I was a hustler. I always wanted to be the best, prove the best, show up at the best, do the best I possibly could. The unfortunate thing is I have now learned I've created a kind of demon inside of me that craved that attention right from the start. Every job I had, every career I had, I always had to almost hustle to the extreme to prove myself. What you're going to learn is that sometimes that's not always the best thing. I was raised in a rural part of Ontario, Canada. During my journey, I always found a love for hospitality. I started out working in the hospitality industry very young. I was very blessed. I was very successful. I became a wedding and event planner in my 20s after college. I was really good at it, and I made a really good money at it. It was a definite blessing for me, but here's the thing. That constant drive and need to do more, do better, be more, show up more really blurred that whole period of time. During that young period of in my 20s, I was married to my first husband, and I had my oldest son, Joseph, at the age of 21. Is that correct? Yes, 21. I had a lot going on, but I was always a hustler, and I just always forged forward. During that period, like I said, I became fairly successful, but here's the thing that happened. When I got to my late 20s, early 30s, when I met my now husband, Mike, I found that I started to get a little bitter. I started to have a distaste for the job, the hours, the requirements of me in the job, the working for somebody else, all that stuff. I really started to become not happy with where I was at. If you are in that position right now with a job working for somebody else, I totally feel you. Hopefully, this can give you a little bit of inspiration on my journey. That need to prove myself and be successful probably dragged on that process for at least two or three years longer than it should have because I should have become self-employed way sooner than I did, but I kept holding on to the fact that I was good at what I did. I made really good money, but here's what happened. My intervention definitely stepped in my way, and I had a child, and his name is Riley. He's 13 now. I was like, okay, I'm going to be a stay-at-home mom, y'all. If you're a stay-at-home mom out there and you are hustling at home with kids, God bless you because I tried that for maybe eight months, and it was not for me. I definitely was not the greatest at it. I definitely struggled in that process, but the one thing that I learned in that period was the taste of freedom. The word freedom is really loaded because I don't believe that anybody is actually ever free in life. Obviously, if you're a billionaire, sure, okay, that's the case, but Riley suffered from a laundry list of medical issues when he was born, and the fact that we never had to worry about me going to work or finding daycare or any of that stuff was such a relief on my shoulders that just the pure fact of thinking about going back and working for somebody else literally would bring me to my knees. I knew that this was not the case. When he was about a year old, I decided I'm not going back to work anymore in the hospitality business, and do I miss it? I'm going to go with no. I don't think I've ever thought about that, actually, but I don't ever think about that. It's obviously been 13 years since I left, and I will never go back, so I quickly realized being an independent woman and wanting to have my own success and my own money, I needed to have some sort of side hustle income for me that I could use that money for stuff that I wanted. I didn't want to have to ask my husband for money. God bless him. He never made that an issue, but for me, it was an issue, okay? I decided I was going to open up some sort of side hustle from home. Now, originally, when I started thinking about this, if you actually had known me during this time, I was the least maintenance person you would ever meet. I think I box dyed my hair. I definitely didn't have any lashes, didn't wax my eyebrows, nothing. Not saying that I'm high maintenance right now, but I am, but I've definitely had a transition for sure since that period. When I said I was going into beauty, people thought I was crazy. They were like, you're going into the beauty industry out of all the people. I didn't wear makeup. I didn't care about how I looked or anything like that, so it was definitely a shock to people. Originally, I was going to go into microblading. At the time, eyebrow transformations were all the rage, and I was like, yes, this is what I'm going to get into, but then I quickly realized there's blood involved, and it's a little more permanent, and it frightened me. I saw a post on Facebook for Lash Extensions. Lash Extensions was the first ever beauty service that I ever offered. I got trained in many, many after. The nice thing about being here in Canada is there's really no legislation surrounding beauty services, so you can be anything you want to be at any service as long as I believe you're getting the proper training, and you're safe, and you're sanitary, then you can do that. Lash Extensions. The cockiness in me was deep back then because before I went to take my course, I literally had my whole business set up. I took my course on a Saturday-Sunday. It was a two-day course. I flew out west in Alberta, Canada, to take my course. I was like, oh, yeah, I'm going to be the best lash artist ever in Canada. Was it ever an eye-opener? Here's the thing. I booked myself solid for when I came back. I literally landed on a Monday, and from Tuesday, I had a full calendar. Hindsight, 2020, that was probably not the best decision I had ever made, but what ensued from there was a snowball effect of a career that I cannot possibly imagine. You have to remember, when I started, I was like, if I can make $500 with my son at home, that's great. The one thing I always loved about the way I started my beauty business was that I could work around when my husband was available to watch him. I didn't have to pay for daycare. It was just, for me, it was like the picture-perfect opportunity to start a business. I didn't know what I was doing, how to do it, how to book clients. I literally just made one post on social media saying I was opening. I think I did sets for $40, which I don't recommend doing that now. Imagine this is 13 years ago, so it's a lot longer, but here's the thing that I want you to know. During that time, when I took my course, I was not good at what I did, like at all, okay? I was probably the worst lash artist in the history of all lash artists. My cockiness quickly got just deflated. I came home, and I was like, holy crap, I have clients tomorrow. It was a blessing and a curse because my first victims, thank you for sticking with me because ... I'm sorry, but in hindsight, what ended up happening was I had the opportunity to practice, and it didn't allow my fears and my trepidations to jump into my business, take over, right? I literally just had no choice. I had people booked, so I jumped in. One of the biggest lessons that I ever learned in my business that I can tell you was, for me, the biggest thing that grew my business was the fact that I had a really good referral program. My referral program at the time was $20 off your fill for every new client that you sent me, okay? At the time, remember, I'm only doing lashes, and I'm only doing classic lashes at this point, okay? This is 13 years ago. Volume wasn't what it was now, so it was definitely a lot easier. So my little $500 business was ridiculously skyrocketing to the point that by month three, I made over $9,000, and I was like, whoa, what just happened? A lot of people grasped onto the referral program and started sending me clients and clients and clients, and I was working, on average, five to six days a week, 12-hour days, and it just skyrocketed beyond belief. Now, I don't want you to be like, damn, I wish that would happen to me, because there was a lot of negative things that happened in that process that I'm going to tell you about that, in hindsight, I don't recommend, you know, that escalation so quickly. I mean, it was great, and I was very blessed, but some of the things that happened were physical. I really messed up my shoulder during that time. I still pay for that every night when I try to sleep. The amount of physical pain that I caused myself, because I didn't have the time to actually learn to take care of my body. I was literally just working 12-hour days, six days a week, and I got a taste for the money, and I was like, this is amazing. I might actually cry thinking about this. When I was a little girl, I used to think that people that made $100,000 were so blessed and out of reach for any lifestyle for me. I didn't think that that was ever going to be something that would ever happen for me, so, y'all, I'm emotional. If you're going to tune into this podcast, you're going to learn I cry. I cry a lot. When I reached that milestone, I was like, I can't believe that this is actually me. This happened to me. I didn't do anything out of the ordinary. I wasn't good at the service that I was providing. I was just a really kind, grateful person that wanted to work hard and hopefully make people feel better. That was the only difference between me and everybody else, but during that time, I suffered those physical periods. I definitely had a lot of harmonious imbalances between work and life. I had a young child. It was definitely very ugly for me, because I was trying to figure out how to balance all that, and we're going to talk a lot about that in this podcast. I also didn't know the power in charging what you're worth, so the reason why I was busy was because I was charging $40 for fills, which I don't have a calculator in front of me. I was probably making about $12 an hour, which if you're in the beauty industry, you know that's not great money. We don't work for $12 an hour, but at the time, I was like, okay, this is what I have to do. That quickly caught up to me, and I quickly learned, and I learned my mistakes after the success. No matter where you are at in your journey of beauty industry or entrepreneurship, whether you make $5,000, $10,000, $100,000 a month, everybody has obstacles that they're going to face and that they're going to be faced with during their journey. I want to make that very clear. Just because I made that money very quickly does not mean that it wasn't faced with obstacles, and I faced them after the fact, for sure. I had tax problems. I didn't manage my finances properly. It was a mess. Anyways, we're going to dive deep into all that, but this episode, I really just want to focus on my journey so I can give you a broad overview of where I came from and how I got to where I am. During that time, I started to add services because what I was finding was that constant doing the same thing. I was getting hand pain, shoulder pain. I wanted to mix it up, so I started adding all sorts of different spa-type services and expanding and doing all that, and it was great. I was really doing different services and starting to love the beauty industry and becoming really good at what I was as a beauty service provider. I really took a lot of faith and pride in how I showed up in my business, how I showed up for my clients. My hygiene was big, like my sanitation, and just, quite frankly, the quality of the work that I provided for my clients, whether it was spray tanning, whether it was facials, whether it was waxing, whether it was lashes, whatever it is, showing up to the best of your ability. Right? So then, from there, I started to train. Now, this is a pivotal moment in my journey, and I will never discount or say that something that I did or a decision was bad, but there are pivotal moments in our careers and in our businesses where you look back and you probably go, ooh, I maybe shouldn't have done that, or yeah, I could have gone a different direction. At the time, though, my need for, remember, we were talking about in the beginning, my need for wanting to prove myself and being the best at what I was in the industry or in my jobs or anything that I ever did in life overtook my sensibility. Okay? So I had built up this massive personal business that, quite frankly, in hindsight, I should have been proud of and sat in and enjoyed and celebrated and been content with. But I was not content with that. Lesson, big, blaring lesson, for sure, because I wanted more. So what happened? I started training. So I started training for a lash company. We used to fly all around and train on average two to three weekends a month. And, you know, there's definitely positives and negatives to that whole aspect of my journey. But, you know, I can speak frankly and speak honestly about it now that I'm on the other side. When I was in it, I was blinded by the sense to prove, to do more, to make more. But now that I'm on this side of it, I can see where I went wrong. So here's some things that I would say were my lessons, and hopefully you'll find some inspiration from that. One, when you have something in your business that is massive, that is yours, I would caution you from stepping away and promoting something for somebody else. Like if you are self-employed and you are making really good money and you have a really big business and you're doing really well, to step away from that to work in somebody else's business, to build their business, could potentially not be so great for you, right? Because now you're working on their dreams and their money and building their business. But for me, what happened was I stepped so far away from my business that I was like, well, I'm making so much money over here training that I'll cut back over here. Big mistake, okay? I, in hindsight, I probably wish I hadn't done that so drastically, like gone so drastic into training and cut back on my clients. But I can't change that. It was a valuable lesson. The lesson, work in your own business, build your own business, build your dreams. You have nobody else to answer to but yourself, okay? So during that time period, I was making a ton of money. Life was grand, but I was working for somebody else and building somebody else's dream and building up this business for them, right? But there's also positives in that that I want to make very clear. One, I learned a ton, okay? 100%, I would not know 75% of the knowledge that I know to this day if it wasn't for that journey. Two, I learned how to coach people and mentor people and I just really realized how much I enjoy connecting with the students and the business owners and the beauty business owners that are looking to grow and change their dreams. So it really tapped into me what my purpose was on this earth, right? So even though I feel like I shouldn't have stepped away from my personal business so much, I did take away so much from that journey. So during that whole period that I was working with that company, it became bigger and bigger and everything was great and there's more and more. But what happens is as there's more and more and as there is, this is emotional for me to talk about, as there is more required of you under this contract, you step away from your personal, right? So I quickly was back almost to, not necessarily because I was under contract, so I was still self-employed, but just answering to somebody else and not making my own decisions for what was healthy for my business and my life, right? So what ended up happening for me was because I'd stepped away from my own business so much and so drastically that I'd lost grasp of what was good for me, which in turn affected me mentally more than I realized at the time. So when I was fully immersed into this, the coaching and the teaching and running an app and all this stuff, all I was focusing on was how can I do more? How can I do better? How can I prove myself to be worthy of being in this position? And it really, really affected me mentally so much so that I started to suffer physically, okay? I had such a need to be the best, show up at the best that I was willing to do whatever it took, whether it was 14-hour days, showing up drastically, going to big, bold measures to show up as the best of the best that I burnt out. And when I tell you I burnt out, whew, man, I burnt out. And this can affect you in your own personal business as well. Sometimes we take it to such an extreme that we lose sight of what it actually is in the process, right? So I lost sight of the fact that I literally had this $100,000 business that I'd built and I stepped away from that to immerse myself in this business, but it affected me so much that I honestly couldn't even function. And it's been a year. So around December of last year, I really started to feel like I didn't have a healthy version of myself. I was having high blood pressure. I had multiple panic attacks a day. I couldn't even function because my need to show up in the best version of myself was overcoming what was best for me. And I knew that what I was doing wasn't healthy, but I just kept dragging myself along to show up in the best version and it wasn't working, right? So last December, I remember, I'll never forget it. I woke up one morning and I was like, I'm done. I'm done taking clients. During that whole period, I've managed to maintain about a 95% client retention over eight years, which is amazing. And we're going to talk about that a lot on this podcast about you should only have to ever look for your clients once in your business. And once you find them, they should stay with you forever, right? So during that time, I was decided that I woke up that one morning and I was like, I'm done. I'm done doing services. I'm not doing services anymore, which I don't know if that was a good decision or a bad decision. I still haven't decided on that, but at the time it was what I thought I was doing myself a favor because now I'm like, okay, now I can just coach and do my contracted works with this business and everything will be great. But what I was losing was that sense of personal ownership that I desperately needed at the time. So flash forward to May, the contract came to an end. And, you know, in hindsight, it was probably one of the most detrimental times for me, but it was also the best thing that ever happened to me because what ensued after that, you guys, I can't even begin to describe it. It took a lot of reflection for me to realize that I had chosen and done a lot of actions inappropriately for me by stepping away from my personal business, by overworking myself, by trying to prove myself. So during that time period, it was almost like somebody handed me a clean slate. So now I'm like, okay, so I don't have this big contract anymore. I've let go of my personal beauty business. I just have my mentorship left. Right. So I did consider going back to training and going back to doing services for a while. And I was just called so much by my heart to impart my knowledge of running a successful beauty business for so long at such a high level with such a high client retention that I knew that's where the universe needed me. Okay, now here's the pivotal moment. Anytime there's constant obstacles in your life or an obstacle so big that something so bad happens that you feel like you're victimized. There are two ways that you can approach it. One, you can play the victim. It would have been easy for me to sit back and be like, you know what? I'm going to play the victim. I'm going to cry my soup every day. I'm going to sit back on our farm for the summer and play the victim card. But something inside of me was like, no, girl, like, you need to stand up and you need to build what is yours and what you want and your direction. So literally, I took two days to wallow in my soup, so to speak. And I do believe that that's okay. There's a grieving process in any sort of obstacle in your business or your life, whether it's something happens in your business. You're under contract. You lose a business partner. You leave a job. You lose a relationship. You get divorced. There's always going to be a grieving period. But the pivotal moment comes when you decide which direction you're going to go. Are you going to play the victim or are you going to be your own hero? Because the one thing that this whole thing has taught me is that you have to be your own hero. Nobody else is relying on you as much as yourself, okay? I don't have anything to prove but to myself, right? I don't have to prove to anybody else. I don't have to prove how amazing I am at my business, how good at services I am. I don't have to prove anything. But what I wanted to know was, given this clean slate, where do I go from here? So I made a lot of really instrumental decisions at that point and one of them, I've always believed in self-improvement and coaching. I've always had a coach for the last five years. I strongly believe in having that guidance and that accountability to guide you through. So talk about divine intervention. Before this contract had ended, a week before, I had just started working with a coach. Her name is Ayla and, I mean, a week later, the contract ended and I'm like, what is happening? During this time, I was also in the hospital with stroke-level blood pressure. I literally felt like my life was falling apart. So back to the victim. So I was like, do I play the victim, which is normally probably which direction I probably would have fell into, or do I play the hero? And I was like, this is what I've been wanting to go back to for so long. I wanted control. Every single person that starts their own business, they want control over their life, their finances, their time. That's why they start it. They don't start it because they're like, oh, it'd be nice to do some manicures. No, we don't get into the beauty industry to be like that. We get into it because we want control, right? So I wanted to gain that control back. So I literally jumped in 150% into my business. And when I say that I hustled, I am not going to sit here and tell you that I sit here every day and money falls from the sky. It doesn't work like that. It is, what time is it? I don't even know. It is like 10 PM, 9.52 on Saturday, December 30th. And I am in here hustling, working my business, recording this podcast for you people. Because that's what it takes sometimes to build your business, okay? A lot of people that I talk to, remember, I do all my sales for my business. A lot of people that I talk to are like, I can't get clients. I post on social media and I can't get clients. Well, I'm here to be the voice of reason and tell you that clients aren't just going to fall from the sky. There was a time when that would happen. It doesn't happen like that anymore. You have to find out why are you here? What is it that you want to do with your business and your life? Why are you in this? What is your fight? Okay? One day we'll talk about my whole journey into charitable work. But I have a massive drive for charity work. I do a lot of mission work in Guatemala. And one of the scariest things when my contract ended at the company was that I couldn't provide for the people that relied on me. So that was what ultimately made me pick myself up off the floor and put the fight in that I needed to fight to make the money so that I could continue to support and help the people in Guatemala like I've been doing. So why are you here? What is it going to make you show up in your business? What's going to make you go into your office at 10 o'clock at night and do some social media posts or some videos or some graphics or talk to some potential clients? What is it that is going to pull you away from Netflix and literally pick up your soul off the floor and make you fight? Okay? I don't believe in hustle culture. And we're going to talk a lot about my lesson for my whole life story. I don't believe in that. I don't believe that you need to work 16-hour days to be successful. I don't believe that. But I do believe there is a time and a place for that. And when you are in building period of building your business, whether it's a beauty business or any type of business, sometimes you got to do the things that are just going the extra mile. Right? And for me, that was the last 10 months. I hustled like nobody's business. But during that time period, I also did a ton of healing. I did a lot of work with my coach, Ayla. I started working with another coach, Lauren, who does breath work. If you haven't done breath work before, it's the bomb. I had a lot of anxiety and trauma that I needed to heal from. I've done counseling. I've journaled. I've done everything I possibly could to heal from all the years and things that I needed to heal from so I could show up in the best version of myself. Okay? But during that time, I also worked. And when I say I worked, there's days where I'm like, no, Lord, I don't want to come in here and work. I'm tired. But I worked. And I've been blessed with the most amazing clients and the most amazing girls in our group, Mastermind. And it's been the ultimate blessing in my life. And so many opportunities have come my way. But here is the lesson that I've learned in the last 10 months. The power to change your life, your business, your relationship, your whatever you are struggling with ultimately lies in you. Okay? People seek answers and guidance. But ultimately, once you get that guidance and answers, you have to take the action. Okay? So by me stepping forward and saying, I'm not going to lay down. I'm going to be my own hero. I'm going to step up. I'm going to show up in my business. I'm going to do the social media. I'll never forget when Ayla, my coach, said, you have to post seven days a week on social media. I was like, no way. I show up every day on social media. And it has made the most difference in my business that I could possibly imagine. I've taken back my social media from my assistant. I do all my sales. These are things that I don't have to do, but they work in my business. So the ultimate power of change lies within me. And that's what I learned. It's that playing the victim and expecting things to fall from the sky is not how it works. If you want to change, you may have to hustle two, three, four, 10 months, but it's not going to be like that forever. Right? It's not going to be hustle, hustle, hustle 24 seven. I mean, it wasn't hustle like that for me for 24 seven, but it's not going to be, you know, doing the hustle for a lot for 10 months forever. Right? It's going to be like that for a temporary period of time. It's going to be uncomfortable. If you want change in your business, you have to do something different. Okay, if you are feeling uncomfortable, or you are feeling that unhappy, maybe, or you're feeling like you're lacking the direction that your business needed to go, that is a sign from the universe that you are growing and you're ready for a change. You need to lean into that and say, okay, universe, like, let's do this. Right? You have to stick it out. You have to stick it out through every single obstacle, no matter how good, bad, ugly, whatever it looks like. So now how does my life look? So we are December 30th. I've maybe worked. I maybe work 10 hours a week now, maybe more 15 hours a week in my business that includes my meetings with my clients and my group mastermind. That's not a lot. Right? I show up when I want to show up, and I worked to be at that point. But I am leaning into a growth period and a scale period. So I'm going to work more. And that's okay, because I know that no matter what the effort I put in is what I'm going to get out of my business. So if I'm going to lean in January, February, March to a growth period, I know I'm going to get something out of it. Okay? So if there's one thing that I want the lesson to be out of this episode number one, and my life journey to get to that point is to let go. Okay? Okay, if you are holding on tight to the idea of that perfect business, or that perfect, you know, that you should be you've been doing your business for five years, and you should be making $200,000, or that you should be a certain way, or you should show up a certain way, you need to let go. And it's the hardest thing you're ever going to do. It's the hardest thing to not be able to want to prove yourself to social media, to your family, to your partner, to your friends. But this is your journey. This is only you. Don't worry about everybody else. Don't worry about trying to prove to everybody else why you are here. What is it that you want? What is it that brought you to this point? Right? Remember, I almost started when I just thought about this connection. When I started, I wanted to make $500. Right? So if I had stopped my business at $500 a month, what would my journey have changed? Would I change it? Absolutely not. Because it has been a blessing to my family. But what is it that you want? Stick to that, celebrate that, and let go of whatever preconceived expectations that you think you have to meet, and just show up in your business the way you want to, not the way anybody else wants you to. It's so important. So I hope my journey can show you that the power of being in your own business is so important. The power of building something for yourself that you own, that you determine, that you schedule is worth so much more. So if you are on the fence about maybe you're trying to leave, a lot of my clients are trying to leave full-time jobs to meet up with full-time beauty professionals. If you're in that type of situation, work hard. Build your dream. Build it as what you want, right? Don't worry about what anybody else thinks, and just show up the way you want to. So hopefully you enjoyed that first episode. We are going to have so much more lessons and ways to build your business and inspiration. But today, I just challenge you to show up and let go of what everybody else wants, and just do it to be your own hero. I'll see you next time. Hey, thanks so much for tuning in today. It means everything to me to have your support. My mission is to help thousands of beauty business owners grow as big as they possibly can. So if you found today's episode valuable, the best way to share the love is to screenshot this episode, share to your socials, or even better, share with another business owner. Perhaps you could leave me a review, however you're listening to this podcast. And if you are looking for additional support, please reach out to me at beautydefinedcoach on Instagram. Can't wait to see you next week.